Dr RAJESH VEMULA
MCom, MBA, PhD
ASSISTANT PROFESSOR
MCom, MBA, PhD
ASSISTANT PROFESSOR
Articles in Journals
| Sl.No. | Title | Name of Journal / Vol. No. / Issue No. / Page Nos | ISSN No. | Date Published |
| 1 | Exploring the impact of influencer marketing strategies on sustainability in the fashion industry | International Journal of Management and Enterprise Development / 24 / 4 / 367 - 389 | 1468-4330 | 06-Oct-2025 |
Books/ Book Chapter/Case Study
| Sl.No. | Title | Author Names(s) | ISBN No. | Month Year |
| 1 | AI and Digital Nomads Shaping Global Industrial Technology Transitions | POLAMARASETTY BALA NARENDRA KIRAN,PINNIKA SYAM YADAV,RAJESH VEMULA, VIKAS KUMAR ,PREETI KUMARI ,RUBEN ANTO M,PATRICIA ORDÓÑEZ DE PABLOS, XI ZHANG,MOHAMMAD NABIL ALMUNAWAR | 979-833730161-7, 979-833730159-4 | / |
| 2 | Financial Innovation for Global Sustainability | POLAMARASETTY BALA NARENDRA KIRAN,PINNIKA SYAM YADAV,RAJESH VEMULA,ABHISHEK SHARMA,ANKITA SHARMA,MOHAMAD AFJAL,RAMONA | 978-139431168-2, 978-139431165-1 | / |
| 3 | The Future of HRM in a World of Persistent Virtual Reality | POLAMARASETTY BALA NARENDRA KIRAN,RAJESH VEMULA,PINNIKA SYAM YADAV,PREETI KUMARI,RAGHVI WAZIR,ABHISHEK SHARMA,DINESH KUMAR | 978-1-83662-111-9 | / |
| 4 | Recent Trends In Engineering and Science for Resource Optimization and Sustainable Development | RAJESH VEMULA,DOROTA JELONEK, NARENDRA KUMAR, MAMTA CHAHAR, RUSU | 9781003596721 | / |
Participation in Seminars/Conferences/Symposium
| Sl.No. | Name of the Conference /Seminar /Symposium | Type of Program | Title of the Article | Role | Venue/Place | Date |
| 1 | Third World Innovation Patent and Copyright Conclave in collaboration with Confab360 | Conference | Participant) | IILM University and Confab 360 degreeIILM University, Gurugram | 04/09/2025 | |
| 2 | International Conference on Navigating the future of Management with Technology and Sustainability (ICMP2K25) | Conference | Participant) | Vignan UniversityGuntur | 07/03/2025 | |
| 3 | 12th International Conference on Frontiers in Intelligent Computing: Theory and Applications (FICTA 2024) | Conference | Impact of Digital Wallets Usage on Digital Banking Experience | Presenter) | AI and Data Science (AI&DS) Research Group, London Metropolitan University, London, United Kingdom. | 06/06/2024 |
| 4 | 12th International Conference on Frontiers in Intelligent Computing: Theory and Applications (FICTA 2024) | Conference | Measuring Customer Perception on Promotion of Tourism Destinations Using AR and VR Applications: Model Testing and Validation | Presenter) | London Metropolitan University, London, United Kingdom | 06/06/2024 |
Workshop/FDP/Training programme
| Sl.No. | Name of the Workshop/FDP/Training programme | Name of Organiser | Level | Role | Date |
| 1 | Circular Economy and Sustainability | T A PAI MANAGEMENT INSTITUTE, T A PAI MANAGEMENT INSTITUTE | National | Participant | 13/10/2025 |